# Business or niche content strategy

Read this guide for positioning, niche research, series, or a production plan.
Use the shared connection, billing, and evidence rules in the content-research skill.

## Establish the missing brief

Use existing context and ask only for missing details:

- Business, offer, audience, and audience problems.
- Commercial goal and intended audience action.
- Platforms, formats, and existing account URLs.
- Expertise, assets, access, people, equipment, and production time.
- Feasible cadence and planning period.
- Maximum accounts, posts per account, date window, enriched examples, and credit budget.

Propose a small pilot when research scope is missing.
Use existing approval when it covers the proposed work.
Do not default to a previous project's account count or budget.

## Discover and compare

Find candidates through supplied URLs, public web research, and available platform search.
Benchmark native keyword discovery is not guaranteed.
`list_operations.filter` searches operations, not posts or creators.
If public research is unavailable, ask for suitable account URLs or use supplied examples.
Explain each candidate's audience, topic, or format relevance before selecting accounts.
Use direct niche sources for demand and adjacent niches for transferable formats.
Keep those evidence roles separate.

Use bounded `readProfileHistory` pages for known accounts.
Refresh history only when fresh collection is necessary and within approved scope.
Select useful contrasts before enriched reads. Do not enrich the whole sample.

Compare posts within each account.
Record the platform, format, date window, metric, observation date, and eligible sample count.
Use comparable publication ages and formats where possible.
Exclude or separately report posts too recent for comparison.
Use a suitable baseline, such as median views, when the metric exists.
Report the baseline value and selected post's ratio.
Do not divide by zero or rank unavailable metrics.
Label small or biased samples as exploratory.
Do not treat raw views across unrelated accounts as comparable audience response.

Inspect ordinary posts as well as apparent outliers.
Record pagination, missing dates or metrics, unknown paid distribution, and other selection limits.
Choose a few useful contrasts for enriched analysis within the approved cap.
Distinguish a topic pattern, a format pattern, and an isolated example.
Adjacent-niche success does not prove demand in the user's niche.

## Produce a feasible strategy

Turn supported patterns into original angles and repeatable series.
Explain what transfers and what needs different access, expertise, assets, or testing.
Do not copy a creator's wording or claim their experience as the user's experience.
Ask for actual opinions, trials, and credentials when an idea requires them.
Mark ideas that need new research, product use, permissions, or unavailable access.
Do not depend on private scoring tools.

Return a concise Markdown strategy with:

- The brief, approved scope, collected and inspected counts, and spend from receipts.
- A source ledger with canonical URLs, accounts, dates, formats, metrics, and selection reasons.
- Baselines and outliers with sample limits.
- Evidence-linked patterns that separate topic demand from transferable formats.
- Original angles and repeatable series linked to supporting sources.
- A prioritized plan that fits the user's cadence and production constraints.
- A hook, format, effort, required assets, intended action, and evidence strength for each priority idea.
- A small test schedule, success criteria, open questions, and next research decisions.

Treat predicted performance as a hypothesis.
Use the user's own comparable baseline to evaluate published tests.
Do not promise that a borrowed pattern reproduces the source's performance.