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Ankith Harathi@ankithharathi

Announcing: Househunt - monopoly with real houses 3 years ago @nitinrajini and I became obsessed with a single stat Zillow has 220M monthly active users but less 5M homes are sold every year The vast majority of people browse houses because it's fun. Fun to dream about what you could buy if you had more money, or could live somewhere else So we made a game where you can live out all your real estate fantasies @playhousehunt is monopoly with real houses - guess house prices, buy, renovate, and sell homes to build your dream real estate empire

Announcing: Househunt - monopoly with real houses
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393,101
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Announcing: Househunt - monopoly with real houses

The creator announces Househunt, a real-estate game inspired by the popularity of browsing homes online. Players guess prices, buy, renovate, and sell houses while building a virtual property empire.

Views
393.1K
Likes
696
Replies
131
Reposts
38
Quotes
28
Bookmarks
529
Topics

Analysis

The creator announces Househunt, a real-estate game inspired by the popularity of browsing homes online. Players guess prices, buy, renovate, and sell houses while building a virtual property empire.

Formats
Product AnnouncementFounder StoryEducational Thread
Topics
Real estate gamingHome browsingGame launch
Categories
GamingReal estateProduct launches

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Visual hook

How the visuals workThe visuals deliberately play up the suggestive spoken tease with cinematic bedroom scenes, then pivot to the real message: real estate has been turned into a game. The final frame directly reinforces the promotional concept with on-screen text.
As written
Announcing: Househunt - monopoly with real houses
From the post
  1. 01
    The Announcement

    Introduce the product with a short, memorable comparison to something the audience already knows.

  2. 02
    The Origin Story

    Share when the creators began focusing on the problem or insight behind the product.

  3. 03
    The Market Insight

    Use a strong contrast between a large audience and a much smaller real-world action to reveal an opportunity.

  4. 04
    The Product Payoff

    Explain why people engage with the topic and show how the product turns that interest into an experience.

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