Bond Investors Are Panicking. They May Be Right.
Prof G Markets@ProfGMarketsBond Investors Are Panicking. They May Be Right.
Scott Galloway and Ed Elson examine the recent surge in bond yields and what it means for the future of the stock market. They also provide a critical look at the SpaceX IPO valuation and James Murdoch's acquisition of a stake in Vox Media.
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Analysis
Two men with concerned expressions stand on either side of the US Treasury Department building. The entire background is tinted green to represent wealth and the economy. A prominent white banner at the top displays the bold warning 'WAKE-UP CALL'.
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- 01The Provocative Truth
Start with a blunt, painful statement about the current state of your niche.
- 02The Sensory Metaphor
Use 2-3 vivid metaphors to describe the function of this painful thing.
- 03The Data Hook
Introduce a specific, surprising statistic related to the topic.
- 04The Humanizing Anecdote
Tell a brief, personal, and preferably funny story that illustrates your personality or connection to the topic.
- 05The Credibility & Event Hype
Transition to current events, high-profile guests, or calls to action to build authority.