Benchmark
Applying My Rhode Lip Combo with Hailey Bieber
steph hui@stxph.h

A creator films herself applying a Rhode lip tint while the brand's founder, Hailey Bieber, and influencer Golloria appear in the background. The video highlights the viral phone case that holds lip gloss and captures a fun, behind-the-scenes moment at a social event.

Instagramvideo

Applying My Rhode Lip Combo with Hailey Bieber

A creator films herself applying a Rhode lip tint while the brand's founder, Hailey Bieber, and influencer Golloria appear in the background. The video highlights the viral phone case that holds lip gloss and captures a fun, behind-the-scenes moment at a social event.

Views
7.5M
Likes
558.3K
Comments
595
Topics

Analysis

POV
The hook — as said out loud
She's iconic. IPhone case, lip gloss on it.
The script — as said out loud
She's iconic. IPhone case, lip gloss on it. In all my days.
How it's built3 beats
  1. 01
    The Bold Assertion

    State a definitive positive judgment about the subject immediately.

  2. 02
    The Specific Detail

    Identify a specific visual or technical feature that proves the assertion.

  3. 03
    The High-Energy Reaction

    End with a dramatic, short phrase of disbelief or awe.