Benchmark
How to Calculate Your Macros for Fat Loss
Brodie Casa | Men 30+ Fat Loss@coachbrodiecasa

This video provides a step-by-step mathematical guide to calculating daily calories and macronutrients for fat loss. The creator explains specific formulas for protein, fat, fiber, and carb intake based on body weight while emphasizing the importance of hormonal health and workout performance.

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How to Calculate Your Macros for Fat Loss

This video provides a step-by-step mathematical guide to calculating daily calories and macronutrients for fat loss. The creator explains specific formulas for protein, fat, fiber, and carb intake based on body weight while emphasizing the importance of hormonal health and workout performance.

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Analysis

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The hook — as said out loud
Set your diet up like this to lose fat.
The script — as said out loud
Set your diet up like this to lose fat. Step one, get your body weight in kilos and times it by 2.2. That's going to transfer it from kilos to pounds. Then you're going to get your body weight in pounds and times it by 10. That is the total calories that you're going to eat every day to lose fat. Once you've got your total calories, times it by 0.8. This is the amount of protein in grams that you need to consume every day to burn fat and build noticeable muscle. Then you're going to grab the total calorie number again and times it by 0.3. This is the total amount of fat that you need to consume every day. Fat is extremely important for your hormones, especially testosterone, which we want a lot of. Then take your total calories, divide it by a thousand and times it by 14. This is the amount of fiber and your digestive system moving. Fiber keeps your gut happy that you need to have every day. Critical for you trying to lose fat. Then you're going to take your total calories. You're going to subtract your protein and your fat calories and you're going to divide what's left by four. This is the amount of carbohydrates that you're going to have every single day. Carbohydrates fuel your workout and performance. They also help you manage stress and cortisol. Make sure you eat your carbs. Now, you can get a pen and paper and figure all this stuff out on your own, or you could just comment the word macros below and I'll send you over a free calorie calculator that all of my clients use to lose fat. There you go.
How it's built8 beats
  1. 01
    The Direct Result Hook

    State exactly what the viewer should do and the specific outcome they will get.

  2. 02
    The Foundation Metric

    Give a simple math-based instruction to establish the starting number.

  3. 03
    Secondary Variable + Benefit

    Extract a second number from the first and explain why it matters.

  4. 04
    Third Variable + Emotional Driver

    Extract a third number and link it to a deeper physiological or emotional need.

  5. 05
    The Health Factor

    Provide a specific calculation for a 'hidden' or health-related variable.

  6. 06
    The Final Balance + Performance Tip

    Calculate the remainder of the system and explain how it fuels performance.

  7. 07
    The Shortcut Call to Action

    Offer an easy alternative to doing the math manually to drive engagement.

  8. 08
    The Sign-off

    A short, punchy closure.