Benchmark
Mr Cliff Tan@dearmodern

I designed this 7 years ago, a new map for Singapore's metro system or the MRT. it wasn't just a fancy new design, it was meant to be geographically more accurate with stations placed closer to where they are in real life, acknowledging major features like the giant rainforest in the middle of singapore as well as the actual island's shape. accuracy aside, i also wanted the map to have a personality, with each line having it's own identity with sexy curves and together, form a composition that is playful and memorable, like an elephant, with the central nature reserve being its eye. 7 years on, I still have this map saved on my phone and I use it every time I want to navigate singapore. It's not official and is just my own little thing, but to me, it just makes the way finding less stressful and more fun, hope you'd enjoy it too!

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I designed this 7 years ago, a new map for Singapore's metro system or the MRT.

This two-slide carousel introduces a personal redesign of Singapore’s MRT map. It moves from the original map and the creator’s dissatisfaction to a more geographically accurate version that gives each rail line a distinct visual identity.

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Slides
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Topics

Analysis

This two-slide carousel introduces a personal redesign of Singapore’s MRT map. It moves from the original map and the creator’s dissatisfaction to a more geographically accurate version that gives each rail line a distinct visual identity.

Formats
Before-and-after comparisonDesign showcase
Topics
Singapore MRT MapTransit Map DesignGeographic AccuracyWayfinding Design
Categories
TransportationGraphic DesignSingapore Travel

Slide 1

On the slide
This is Singapore's MRT map. I hated it, so I designed my own >>>. Under Construction. Major station and line labels are also shown throughout the map.
Why this slide works

The oversized black text is the first stop point. “I hated it” creates conflict around something familiar, while “designed my own” signals a reveal. The crowded map supports credibility but withholds the new version, creating a clear reason to swipe.

Why people swipe

The slide establishes that the creator rejected a familiar system, but hides what the replacement looks like and why it is better. The viewer swipes to see the alternative and judge whether the redesign solves the problem.

Primary focal point

Black speech-bubble headline: “This is Singapore's MRT map. I hated it, so I designed my own >>>”

Color psychology

The black headline box creates strong contrast and urgency against the pale blue and white map. Bright route colors make the map feel complex but energetic, while the cool background keeps it clean.

Supporting visuals

Large, detailed Singapore MRT map fills most of the slide. Colored transit lines create a dense, highly structured visual. Pale blue background frames the white map area. Many station names and route labels provide proof and detail.

The carousel builds a simple promise: the creator disliked the existing MRT map and made a better one. Viewers swipe to see whether the redesign is actually more accurate and how it changes the map’s personality.

Slide 1

Controversial Reframe
On the slide
This is Singapore's MRT map. I hated it, so I designed my own >>>. Under Construction. Major station and line labels are also shown throughout the map.

Slide 2

Proof Reveal
On the slide
System Map. Cliff Tan. And its more accurate too:). CENTRAL CATCHMENT NATURE RESERVE. BOTANIC GARDENS. S’PORE RIVER. MARINA BAY. Legend: North South Line, East West Line, North East Line, Circle Line, Downtown Line, Thomson Line, Bukit Panjang, Sengkang & Punggol LRT, Sentosa Express. Area shaded denotes stations that are within 15 min walking distance.
  1. 01
    The Familiar System Hook

    Start with a recognizable system, method, or design. State a strong personal objection and promise that you created a better version. Hide the alternative so the viewer must swipe.

  2. 02
    The Better Version Reveal

    Reveal the creator's replacement immediately. Add one clear improvement claim, then show visual evidence through labels, a legend, comparisons, or highlighted features. Make the result feel both surprising and usable.

Slide 1

On the slide
This is Singapore's MRT map. I hated it, so I designed my own >>>. Under Construction. Major station and line labels are also shown throughout the map.
Why this slide works

The oversized black text is the first stop point. “I hated it” creates conflict around something familiar, while “designed my own” signals a reveal. The crowded map supports credibility but withholds the new version, creating a clear reason to swipe.

Why people swipe

The slide establishes that the creator rejected a familiar system, but hides what the replacement looks like and why it is better. The viewer swipes to see the alternative and judge whether the redesign solves the problem.

Primary focal point

Black speech-bubble headline: “This is Singapore's MRT map. I hated it, so I designed my own >>>”

Color psychology

The black headline box creates strong contrast and urgency against the pale blue and white map. Bright route colors make the map feel complex but energetic, while the cool background keeps it clean.

Supporting visuals

Large, detailed Singapore MRT map fills most of the slide. Colored transit lines create a dense, highly structured visual. Pale blue background frames the white map area. Many station names and route labels provide proof and detail.

Slide 2

On the slide
System Map. Cliff Tan. And its more accurate too:). CENTRAL CATCHMENT NATURE RESERVE. BOTANIC GARDENS. S’PORE RIVER. MARINA BAY. Legend: North South Line, East West Line, North East Line, Circle Line, Downtown Line, Thomson Line, Bukit Panjang, Sengkang & Punggol LRT, Sentosa Express. Area shaded denotes stations that are within 15 min walking distance.
Why this slide works

This slide pays off the first slide’s reveal instead of repeating it. The redesigned map looks more geographic and intentional, while the short headline adds proof. The unusual overall shape and highlighted landmarks create fresh curiosity about the design decisions behind it.

Why people swipe

The first slide promises a personal replacement; this slide reveals it and adds a second benefit: greater accuracy. The remaining gap is how the redesign works and what makes it meaningfully better, encouraging viewers to keep swiping for the explanation.

Primary focal point

The redesigned MRT map, especially its elephant-like overall shape and green central nature reserve.

Color psychology

Dark teal framing gives the slide a polished, official feel. White space makes the map easier to inspect, while bright route colors separate systems and draw the eye across the composition. Green highlights nature and geographic accuracy.

Supporting visuals

Headline: “And its more accurate too:)” reinforces the redesign claim. “System Map” title and creator credit appear in the upper left. Central Catchment Nature Reserve is highlighted as a large green circle. A legend in the lower right explains the colored transit lines. Station names and geographic features show added detail.